Australian actress and model Phoebe Tonkin has been unveiled as the face of La Ligne's spring 2025 campaign, following in the footsteps of personalities including Mindy Kaling and Maggie Rogers.
Molly Howard, the label's co-founder and CEO, commented 'We've always wanted to do something with Phoebe. We love her. She's so effortless. We wanted that to really come through in the campaign'.